Core consumers of the Aveeno skin care brand will soon be able to deepen their alliance to its portfolio of products..
This April, Aveeno will launch the Nourish+Hair Care Collection, a hair care range consisting of seven shampoo-and-conditioner combinations, as well as a leave-in treatment.
According to Aveeno, there is a void in the market for "effective, results-driven, naturally based and aesthetically pleasing products that effectively help to repair damaged hair.”
Suggested retail is $6.49. Look for the Aveeno Nourish+Hair Care Collection at your favorite mass retailer. As a fan and user of their skin care products, I definitely can't wait to try this line.